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App Development

Business Tools

Custom business tools built and hosted for you — consolidate your reporting, inventory, or ops into one system instead of five. We build it, we run it, you own it.

What this practice area covers

We build custom tools and connections when off-the-shelf software is not enough. This saves time and opens new revenue streams. Every build is planned around your workflow so the technology fits the way your team actually works.

How we help clients

  • Build a custom Shopify app or checkout extension that gives shoppers a smoother, more personalized buying experience.
  • Connect your store to ERP, inventory, warehouse, or shipping systems so data flows without manual work.
  • Create automation workflows that handle repetitive tasks, cut errors, and free your team to focus on growth.

Case study

ClearPath Protocols
Detox Systems · CPGClearPath Protocols

Consumer packaged goods wellness brand built to sell a structured multi-day program, not a single bottle, and keep buyers on-protocol.

A protocol-based wellness brand where the product is a structured program, not a single bottle. The build centers on turning a multi-day regimen into something a buyer can follow without confusion.

Read full case study

More services

Launch Blueprint

A no-fee service that turns an early business idea into a clear, practical path to launch.

New Businesses

Brand Audit

A no-fee review of your website, listings, and social presence. You get a written report with your top gaps within one business day.

Growing Businesses

Boost Revenue

A focused revenue analysis for scaling businesses — we identify your highest-value growth levers across your website, advertising, and retention, and give you a ranked action plan to close the gap.

Scaling Businesses

Shopify + DTC

Custom stores live in 14 days. Design, development, Klaviyo flows, and ongoing conversion optimization.

Web Dev

Amazon Full-Service

Seller Central + Vendor Central. Listings, A+ content, PPC, DSP, Buy with Prime. 1P and 3P.

Amazon

Multichannel Commerce

Walmart, TikTok Shop, Meta Shops, Pinterest. One team, every channel, one dashboard.

Multichannel

Paid Advertising

Amazon PPC + DSP, Google Shopping, Meta Ads, TikTok Ads. Full-funnel campaigns with weekly reporting.

Ads

Ops & Delivery

A dedicated ops team handles copy, design, analytics, SEO, and reporting — so nothing falls through the cracks.

AI-Native

Brand + Design

Full brand identity, style guides, packaging direction, and creative assets that convert.

Brand

SEO + AI Search

Technical SEO, Amazon Rufus optimization, Google AI Overviews. Built for how buyers actually search today.

SEO

Email + CRM

Klaviyo build and management. Welcome, abandon, post-purchase, and win-back automation.

Email

Security + Hosting

Managed hosting, SSL, uptime monitoring, DDoS protection, and daily backups.

Infrastructure